Mumbai: To actively promote Indonesia in the Indian tourism market, the Ministry of Tourism, Republic of Indonesia (MoTRI) held a roadshow in Mumbai on August 14. Conducted as part of its Sales Mission, the event was aimed at increasing more transaction of tour packages between the Indonesian and Indian tourism industries through B2B meetings.
Furthermore, Badung, a region with the maximum tourism activities in Bali, also held Sales Mission in conjunction with the Ministry of Tourism of Indonesia in the cities of Chandigarh on August 20, Jaipur on August 22, Lucknow on August 23 and Kolkata on August 24, 2018. “These activities were meant to convey the importance we place on the Indian market,” said Sigit Witjaksono, Director, Promotion for South and Central Asia, the Middle East and Africa, Ministry of Tourism, Republic of Indonesia.
The Indian market bound for Indonesia has been skyrocketing in the last couple of years. In term of visitors, the number of Indian visits is increasing year after year. From January to July 2018, more than 3,40,000 Indians visited Indonesia as compared to the same period in 2017. This huge growth, however, leaves more to be desired.
“We are not satisfied by merely good organic growth, we need to challenge ourselves and raise the bar,” remarked Nia Niscaya, Deputy Minister, Tourism, Republic of Indonesia. “For 2018, the Minister has set 7,00,000 visits as the target for the India market and that’s a huge 40 per cent increase from 2017,” said Niscaya.