DRGlobal Tourism Council (GTC), which was established in 2016, is all set to organise its maiden convention in Cairo from September 16 to 19, 2018. The convention will be held at the Marriott Cairo & Omar Khayyam Casino.
This will be the first time an industry convention will have three distinct areas of focus viz. Tourism Conclave, Investment Summit and Film Industry Connect
The objective of the Convention is to strengthen the bilateral relations between the two countries and therefore prominent personalities from key sectors like tourism, hospitality and film production companies will be participating in the Convention.
“With new challenges emerging every day in our industry we need to innovate and curate new ideas and opportunities. We must connect with those who think out-of-the-box for the development of the entire industry, leading to more profits, a better competitive landscape or strategic expansion of an existing business,” said M Iqbal Mulla, Chief Council, GTC. Egypt Tourism has been very proactive in getting things done for the inaugural India-Egypt Business Summit.
“We are delighted to welcome GTC to Egypt in September 2018. Egyptian Tourism strongly supports the event and will do the needful to make this Convention a huge success. India and Egypt have forged a deep friendship and a long-term co-operation. This is an opportunity to further deepen our ties,” said Ismail Amer, Regional Director & Counsellor, Egyptian Tourism.
The event will see discussions, debates and deliberations on the importance of adopting innovative technologies and new business models in tourism and hospitality industries. The focus will be on undertaking new challenges, tapping untouched areas, and bringing newer elements to the existing arena to attract the ever-growing market of new generation travellers for greater returns.
In the changing scenario, it is essential to invest in digital marketing to reach out and connect better with customers, mainly young upbeat tech-friendly travellers. “This is what will add value to the evolution and future of the hospitality and tourism industries,” said Mulla.
TRANSFORMING TRAVEL INDUSTRY
GTC aims to be one of the world’s biggest non-government organisations that brings the best of professionals from India and abroad to realise a common goal, of advancement of the global trade and tourism industry. Key roles of GTC include:
- Facilitating dialogue between the trade & tourism players & governments
- Preparing white papers on trade & tourism, syndicated research, knowledge banks, special reports
- Promoting destinations, trade and commerce
- Offering branding, marketing and communication consultation to stakeholders
- Providing investment consultation with respect to mergers and acquisitions
- Exploring investment opportunities in trade & tourism, film industry, pharmaceutical companies, cotton & textiles, education, hospitality, low-cost housing, MICE (Buyers and Sellers Meet) and civil aviation sectors
For more details visit
www.globaltourismcouncil.com
