DRBerlin: With a new direct service by Condor Airlines from Frankfurt to Kuala Lumpur and an ambitious goal to become Partner Country of ITB 2019 and ‘Visit Malaysia 2020’, Malaysia has redefined its position in the travel sector and is working to implement its ‘Malaysia Tourism Transformation Plan 2020’.
One of the declared aims of Dato Seri Mohamed Nazri Abdul Aziz, Tourism Minister, is to make Malaysia more accessible. The first milestone has already been reached. Come November 5, 2018, Condor Airlines will offer direct flights from Germany to Malaysia. Speaking at ITB Berlin, Dr. Jens Boyd, Condor Manager, expressed his confidence that the new route will fill a gap that offers a great potential.
In addition, the Southeast Asian country will be the official Partner Country of ITB Berlin 2019. “With this, we intend to boost tourism and establish Malaysia as an ideal vacation destination”, said Dato´Sri Abdul Khani Daud, Tourism Malaysia. The worldwide tourism campaign ‘Visit Malaysia Year 2020’ is also aimed at establishing Malaysia on the holiday market, and a number of events spread across the year will create a greater awareness of the country as a prime destination. Tourism specialists are planning to boost visitor numbers to 36 million by 2020.
