New Delhi: Blue Square Consultants has been appointed as the representative for Azerbaijan Tourism Board (ATB) in India. Blue Square Consultants will be responsible to build and develop strong relations with key tourism and hospitality entities and trade partners to grow and strengthen the tourism potential of the destination in the Indian market.

Confirming the appointment, Sevinj Zeynalli, International Market Management Director, Azerbaijan Tourism Board said, “India being an important outbound market, we’re pleased to partner with a highly reputed organization like Blue Square Consultants that has a strong foothold across different cities in India. Owing to their successful track record, we are confident that their expertise will help us gain greater visibility and we look forward to welcoming more Indians on their holiday to Azerbaijan”.

Lubaina Sheerazi, COO, Blue Square Consultants stated, “We are delighted to represent the magnificent country of Azerbaijan and drive it as a preferred leisure destination for Indian travellers. The strategy is to tap into the growing outbound market and change perceptions to showcase the tourism prospects of Azerbaijan. We have the requisite knowledge and an excellent track record in managing various tourism boards and the recent appointment is a reaffirmation of our proficiency in the travel sector”.

Furthermore, Blue Square Consultants will support the representation of Azerbaijan at various tourism exhibitions and fairs to get the trade allied with the destination.

The Azerbaijan Tourism Board (ATB) is a national promotion body established under the State Tourism Agency of the Republic of Azerbaijan. Its main objectives are to support the growth of Azerbaijan’s tourism industry and encourage visitors to explore the country’s rich cultural offering and experience its ancient heritage.

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