Mumbai: Thomas Cook India Ltd., India’s leading integrated travel and travel related financial services company, has identified Punjab as a high growth market for its holiday business. In an initiative to leverage this opportunity, Thomas Cook India has strengthened its presence with the launch of a new Gold Circle Partner (GCP) franchise outlet at Amritsar, inaugurated by Anita Patni, Associate Vice President – Leisure Travel, Thomas Cook (India) Ltd. and Gold Circle Partner Vineet Bansal.

This expansion augments Thomas Cook India’s distribution and reach in Punjab to 11 consumer access centres: 5 owned branches and 6 Gold Circle Partner (franchise) outlets.

The new Gold Circle Partner outlet in Amritsar offers consumers end-to-end travel solutions with a bouquet of travel and travel related financial services, including: International & Domestic Holidays (Group Tours, Personalised holidays, Cruises, etc.), Value Added Services like Travel Insurance; Visa Services, etc.

Rajeev Kale, President & Country Head Leisure Travel & M.I.C.E, Thomas Cook (India) Limited said, “Punjab has been identified as a high potential source market delivering a strong growth of 30 per cent YoY for our Leisure Travel business. Our second outlet, at Amritsar’s Ranjit Avenue, was selected as it is a prime locality catering to a viable catchment of consumers across families, business travellers, students, senior citizens and NRIs.”

Gold Circle Partner Vineet Bansal, is a travel and tourism industry veteran and his expertise in the industry along with his extensive network will assist Thomas Cook India to further strengthen its presence in this growing market.

The Thomas Cook Gold Circle Partner programme is an exclusive franchise partner initiative that increases the brand’s presence-reach across the country, giving consumers access to the company’s products & services in metros/mini-metros and strongly emerging Tier 2 & 3 markets. The Gold Circle Partner benefits via brand association with the leading travel company in India, along with knowledge sharing/training and expertise to manage a travel business. In addition, a Gold Circle Partner is equipped with sales & marketing support to further business development and acquisition of a wider customer base.

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