DRMumbai: With a huge “Bula”, actor Ileana D’Cruz launched the first edition of Tourism Fiji’s Luxury Resorts & Experiences Brochures. Titled as “Barefoot Luxury in Fiji”, the collection is meticulously curated, crafted and designed for the discerning luxury traveller. The collection comprises of two books ‘Island Bliss in Fiji’ and ‘Fiji Unplugged’. The former highlights some of Fiji’s most premium boutique resorts and finest luxury hotels, while the latter showcases a plethora of ‘must have’ experiences in Fiji, keeping in mind a palate of local flavours, culture and adventure at the Destination. The Brochure Set showcases some of the luxury stays and unique experiences and provides inspiration and information on luxury travel in Fiji.
Authored by none other than the globetrotting journo-couple Gustasp & Jeroo Irani, globally acclaimed for their travel writing, the duo has beautifully captured the culture, bespoke experiences and luxury destinations of Fiji.
“And who wouldn’t be happy in paradise? Happy bula greetings and laughter ripple across the emerald islands of this South Pacific archipelago, adrift in jewel-toned seas. Life is bliss, you soon discover, as you slip into island time”, said Ileana, as she read aloud from ‘Island Bliss in Fiji’, conjuring up visions of lazy turquoise seas and cocktail-coloured sunsets. Ileana herself has had a long-standing relation with Fiji, an archipelago of over 300 islands in the South Pacific, known for its tropical climate and amazing beaches. It is an endearing and an enduring relationship that has sustained over time and in her own words, “it is a country that feels like home.”
Kathy Koyamaibole – Regional Manager Asia, Tourism Fiji said “We know today’s traveler prefers curated luxury experiences; bespoke vacations and itineraries that embrace luxury trips. These brochures showcase the beauty and luxury of Fiji’s experience, which we hope will inspire more Indian travelers to come and experience the destination for themselves.
Tourism Fiji is the destination marketing organizational arm of the Fijian government agency responsible for marketing Fiji as the ideal destination for leisure travel globally. Tourism Fiji has established a presence in nine key markets around the globe, and its activities include advertising, public relations, media initiatives, trade shows, and programs for the tourism industry and consumer promotions to better showcase Fiji.
